Package Views

On the Activity Log view pages, you can review additional results for the packages you have sent or shared.

To see the Package File Views, click Activity Log on the main menu.

On the far right of the Activity Log table, you will see the File Views column. It will display the following results:

a) No Views: Indicates there are no file views for the package.

b) Views: Appears when a package has been sent to only one recipient. Clicking on Views will open the views page, where you can see how many times the recipient viewed each file.

c) Total Views: Appears when a package has been sent to multiple recipients individually or when shared with form fields that need to be completed. Clicking on Total Views will open the views page, allowing you to see how many views each file has received by all recipients combined, along with average view times for video, audio, and documents.

Note: Since not all messages will include a package, there may be times when the entry is empty.

You can click the View icon to visit the Views page and review the package media results.

When you open the Views page, you will first notice the Package Analytics section. If you sent the package via email, you will also see an Emails section. Below is a description of each result.

Package Analytics

• Total Views: This is the total number of package views, including multiple views by the same recipients.

• Unique Views: This shows only one view per recipient after sending the package to multiple recipients. If any recipient views the package more than once, only the first view will be counted.

• Conversion Rate: This is the percentage of people who viewed the package and acted on one of the three conversion methods listed below:

  a) Provided their contact information through the package Response Form.

  b) Clicked on the package Link Button and visited the configured URL.

  c) Provided their contact information by completing the Link to Package form to access the package.

• Leads: This shows the number of leads acquired by the package. Clicking on Leads will take you to the page that displays the information entered by people who viewed the package and converted. The leads list can be downloaded as a spreadsheet.

To learn more about conversion, please see the article titled Converting Someone that Views a Package.

Emails

• Recipients: Shows the total number of email recipients.

• Opened: Displays the total number of email recipients who opened the email.

• Open Rate: Indicates the percentage of recipients who opened the email compared to those who did not.

• Complaints: Shows the total number of recipients who complained about receiving your email. For more details about complaints, please see the article titled What is Email Spam?.

• Unsubscribed: Displays the total number of recipients who unsubscribed from receiving your emails.

• Bounced: Indicates the total number of bounced emails. There are two types of bounces:

  • Hard Bounce: An email sent to an address that no longer exists.
  • Soft Bounce: An email address that exists but has returned the email because the inbox is full or the server is down. For details on how Vuepak handles Hard and Soft Bounces and their impact on your Address Books, please see the article titled How Vuepak Attempts to Prevent Email Bounces.

Note: It is very important to keep your Address Books clean and avoid both Complaints and Hard Bounces, as having too many can damage your domain's reputation. To learn more about cleaning your Address Books and some helpful tools, see the article titled Cleaning Your Address Books.

Further down the page, you will see results displayed by file category. The categories include videos, audio, images, documents, and downloads. You can see how many times each media file has been viewed, heard, or downloaded.

Note: When files are downloaded from the players and viewers, Vuepak will count the download as a view.

If anyone who viewed your package clicked Like or Dislike for a media file, the results will be shown in the Rating column.

Clicking on Details under the File Log column will take you to the Details page, where you will see the date of each file view and download. For video, audio, and documents, you will also see how long each file was viewed or heard. To learn more about the Details page, please see the following article: View Details.

The Total Views page will provide the total view count for all recipients combined. In the case of video and audio, it will also display the average duration for all recipients.

Next, learn about how to View Details for each file.